We take a purposeful, thesis-driven, and sector-specific approach to investing. As part of this, we are drawn to businesses that are building on the long-term truths around health and sustainability, versus those that are capitalizing on the latest food fads.
We are driven by supporting the new brand leaders of the 21st century—those that can compete with and create viable alternatives to traditional brands. As part of this mission, we are set up to take a longer-term approach to investing.